Our Mission

Our founder, Peter Young, and his wife Rose believed in the importance of generosity towards others and their community. With gratitude as our fundamental motivation, the Peter Young Foundation, the Peterson Group Foundation and the Peterson team contribute to the well-being of our diverse community—for today, and the future.

Community Initiatives

We are committed to understanding the needs of our community, to raising awareness for important issues, and to supporting initiatives that make a meaningful difference. We encourage our team members to volunteer in their community, and support them with paid time off to do so. They also have the opportunity to give back to organizations that they have a personal connection to through our employee-directed giving program, where we make a financial donation on their behalf.

Matching Campaign for St. Paul’s Hospital Foundation

We are pleased to announce that Peterson is partnering with St. Paul’s Hospital Foundation to support construction of the new St. Paul’s Hospital. The Peterson gift will be used as a catalyst to encourage other donors to contribute to this important project. From now until July 15th, Peterson will match every community donation given to support the new St. Paul’s Hospital, dollar for dollar, up to $1 million.

In Spring 2021, construction kicked off on the new St. Paul’s Hospital – the largest hospital redevelopment project in BC’s history.  The new hospital will usher in a new era in health care in BC, delivering the tools, resources, and technology to care for patients, teach the next generation of health care professionals, drive innovation, and transform lives.

Please click here learn more about the new St. Paul’s Hospital.  We are excited that Peterson can be part of this incredible project.

Big Sisters of BC Lower Mainland

Peterson is a proud sponsor of the Big Sisters of BC Lower Mainland’s GrapeJuice event. Funds raised from this virtual event will go towards matching little sisters with big sisters for mentorship, supporting youth at a time when they need it the most.

We are happy to support the good work of Big Sisters’ in our community in their efforts enabling life-changing mentoring relationships to ignite the power and potential of young people.

Please click here to learn more about the good work of Big Sisters.

Villa Cathay Rejuvenation Project

Peterson has pledged a matching gift in support of the Villa Cathay Care Home Rejuvenation Project. We have challenged others to join with us to complete the project so that together, we can make a difference for seniors by transforming long-term care for the generations to come.

The need for culturally sensitive care was magnified during the COVID-19 pandemic when long-term care homes were forced to restrict access to visiting family members.  To meet the growing demand for culturally focused long-term care, Villa Cathay embarked on a rejuvenation project to build a much-needed modern, expanded facility on its current site at 970 Union Street. The Villa Cathay Care Home promises to provide a warm person-centred approach to care where each person is recognized as a unique individual and treated with appropriate respect and dignity.

Please click here to learn more about the Villa Cathay Rejuvenation Project.

The Sharing Farm

The Sharing Farm grows food to feed Richmond families in need. Last week, our team enjoyed a hands-on, dirt filled afternoon volunteering at The Farm harvesting potatoes and scallions in preparation for them to be donated to the Richmond Food Bank. Peterson was also a proud supporter of the Farm’s neighbour basket program.

The Farm is run by community members for community members, and is dedicated to providing fresh, healthy, local produce to neighbours in need. The Farm is able to provide thousands of pounds of fruits and vegetables every year to community meals throughout the city and the Richmond Food Bank. The vegetables grown at The Farm are on the plates of up to 2,000 people a week!

Please click here to learn more about the good work of the dedicated staff and team of volunteers at The Sharing Farm.

Food Stash Foundation

Peterson is a proud supporter of the Food Stash Foundation. In Canada, 58% of food is discarded somewhere along the food chain.

The Food Stash Foundation has a two fold mission: reduce the environmental impact of food waste and address food insecurity within our community. They do this by rescuing good food that would otherwise go to waste, to feed those who need it.  We are happy to support the good work of Food Stash Foundation in their efforts to create meaningful relationships that contribute to a healthier community.

Please click here to learn more about the Food Stash Foundation.

Employee Directed Giving Program, RUN4HOPE

We are happy to make a donation to the BC Cancer Foundation in support of our Emily, who is our Manager, Development, and her fundraising efforts for RUN4HOPE, the charity program of the BMO Vancouver Marathon.

The event aims to raise funds for social impact and community good, fosters a spirit of community celebration, and enables runners to choose the recipient charity for their fundraising efforts.

Peterson’s Employee Directed Giving Program recognizes and supports the personal volunteer activities and/or financial commitments that our employees make to registered charities.

Coast Mental Health

In our continued commitment to give back to the community and in response to COVID-19, we are proud to support the good work of Coast Mental Health (CMH). CMH provides housing, support, and employment services that are essential for people working to recover from mental illness.

Due to the temporary health restrictions ordered by the authorities to prevent the spread of COVID-19, CMH has been forced to close some of their most impactful services.  One of the most immediate needs for their at-risk clients is stable access to healthy, nutritious food.  To address the gap of the closures of some services, CMH has implemented a takeaway meal program to provide clients with a meal as well provide continued support while clients wait in line for meals.  We made a donation that provides 3,000 nutritional and substantial meals, or approximately 1 month of meals, to the 120-140 clients who are relying on this support and will have an immediate impact on those living with mental illness in our community.  We are proud to support the CMH team in their efforts to help meet the needs of this vulnerable population during this challenging time.

Whole Way House Society

In our continued commitment to give back to the community and in response to COVID-19, we are proud to support the good work of the Whole Way House Society in partnership with the Dirty Apron by making a donation that provided 700 warm meals a week, for four weeks, for low income seniors living in SRO’s in the Downtown Eastside.

Peterson volunteers also spent an afternoon helping to package meals.  Sharing in the mission of our community partners, in addition to receiving a warm, hearty and nutritious meal, we hope that the seniors who received these meals also know that they are loved and that someone cares enough to bring them a hot meal, check in on them, and perhaps even share a laugh.

Employee Directed Giving Program: Chris Jackson, Hoop-Law Charity Basketball Tournament

The Hoop-Law Charity Basketball Tournament is an annual one-day fundraising event jointly organized by the Vancouver legal community and UBC law students raising funds to help children in need in our local community.

Chris Jackson, our General Counsel, is a long-time organizer, volunteer, fundraiser and participant of the Hoop-Law event.  Chris has helped organize the tournament since 2007 and is a former President of the Hooplaw Society, a non-profit organization of downtown practitioners who raise funds for local charities.

On September 7th, 2019, over 250 lawyers from more than 25 law firms, along with dozens of law students, gathered to participate in the tournament raising over $80,000 from the generous contributions of the Vancouver legal and business community in support of the recipient charities: Night Hoops, Aboriginal HIPPY, and the Children’s Hearing and Speech Centre of BC. We were happy to make a donation through our Employee Directed Giving Program supporting Chris’s volunteer efforts and the good work of Hoop-Law participants and organizers.  Chris was recognized as the 2nd top fundraiser, personally raising $8,050.  Congratulations to the Hoop Law organizers and participants on another successful fundraising event supporting the local community!

Richmond Food Bank, Peterson Holiday Food Drive & Matching Campaign

Throughout the month of December, we partnered with the local community, including tenants and residents of our commercial and residential buildings, for a holiday food drive and matching campaign in support of the Richmond Food Bank.

Collectively, the community raised over $11,000 through cash donations and we collected nine large boxes of food items at our buildings.  Thank you to everyone that donated! We are proud to support the meaningful and impactful efforts of the dedicated Richmond Food Bank volunteers and staff in the work that they do providing nutritious food for our neighbours in need.

Peterson Holiday Food Drive & Matching Campaign in Support of the Richmond Food Bank

As the cold weather and holiday season approaches, we are reminded to think of those most in need. In the spirit of giving, our team spent a morning volunteering alongside the dedicated staff and volunteers at the Richmond Food Bank to kick of our annual Peterson food drive and matching campaign. After wonderful success last year, with the community raising over $16,000 and collecting seven boxes of food at our buildings, Peterson has again committed to match every dollar raised throughout the month of December up to $10,000.

The food bank gives healthy and nutritionally-balanced food to more than 2,200 people in a typical week, providing Richmond residents with healthy food choices and connecting their clients to services that address the root causes of poverty. 32% of their clients are children and 55% of clients are temporary users, most of whom are suffering through a crisis. They receive no government support and rely entirely on the community donating food, money, and time. Please click http://richmondfoodbank.org/2019/11/26/peterson-matching-donation/ to donate or learn more.

Holiday Christmas Hampers

This week we delivered Christmas hampers to four local families in need of a little extra help this holiday season.

In partnership with two inner city schools who provided us with the names and wishes of the families, we were happy to share in the spirit of the season helping to put some extra food on the table and special gifts under the tree for these families.

Children’s Wish Foundation, Heroes Challenge

Team Peterson, aka Kimberly’s Disney World, joined our wish kid 12 year old Kimberly for the Children’s Wish Foundation’s Heroes Challenge event last Friday.

We had a truly memorable and inspiring afternoon competing against the 18 other teams, raising a collective $204k for the Children’s Wish Foundation!  The event is a team challenge event that brings together wish supporters and wish children.  Each team is tasked with raising $10k and on challenge day, teams come together to celebrate fundraising efforts and to compete in challenges designed to test team spirit, mental agility, and physical ability.

We’d like to send a very heartfelt thank you to the incredible generosity of everyone who joined with us to help grant our amazing wish kid Kimberly, her most heartfelt wish.  Thank you also to the Children’s Wish Foundation for the inspiring work that they do granting wishes to Canadian children between the ages of 3 and 17 who are diagnosed with a life-threatening illness.

Sunny Hill Month

This past February, BC Children’s Hospital Foundation (BCCHF) shared stories of courage, strength and perseverance of the kids of Sunny Hill Health Centre for Children each day of the month on their social media channels.

Peterson was proud to partner with BCCHF on this initiative through an online matching campaign to double the impact of each dollar donated throughout the month. We are happy to share with you that BCCHF received over 560 gifts throughout the month of February raising $150,932 from the community.

The Sunny Hill Enhancement Initiative aims to raise $14 million to help create and enhance a state-of-the-art facility right on the BC Children’s Hospital campus for its unique patient populations. Sunny Hill is the only children’s rehabilitation facility of its kind in the province and once the relocation is completed in summer 2020, BC Children’s Hospital will become one of the few pediatric sites in North America with an acute care facility, research institute, mental health facility and rehabilitation centre on the same campus. This will help usher in a new era of pediatric health care, where the best and the brightest are able to seamlessly work together to improve treatments, outcomes and ultimately, better the lives of countless kids and families.

Dress for Success Vancouver

Dress for Success Vancouver (DFS) is a community empowering women into the workforce by providing them with professional attire, career services, and skills development programs.

This month, 15 Peterson volunteers spent an afternoon volunteering with DFS sorting clothing and donated items.  Thank you to the staff and volunteers of DFS for the opportunity to give back to the local community supporting the good work that you do providing women with long-lasting solutions to break the cycle of poverty.

Make-A-Wish, Rope for Hope

On June 27, Janice, one of our Carmana team members, challenged her fear of heights by rappelling down the Hyatt Regency Vancouver in support of Make-A-Wish® Rope for Hope.

Peterson was happy to support Janice through our Employee Directed Giving Program in her fundraising efforts to help grant the wishes of children living with critical illness. Rope for Hope calls on participants to raise pledges in exchange for a once-in-a-lifetime experience to rappel down the edge of a high-profile building. Janice was inspired to do Rope For Hope having seen the different outcomes of friends’ children who had all aspects of support, compared to those that did not, while fighting against critical illnesses.  Janice far surpassed her personal fundraising goal of $3,000 by raising $4,163!  Way to go Janice for all of your efforts in support of Make-A-Wish and the good work they do creating life-changing wishes for children with critical illnesses.

Ronald McDonald House BC and Yukon, Family Meal Program

For over thirty years, Ronald McDonald House BC and Yukon (RMH BC) has been providing accommodation for seriously ill children and their families when they must travel to Vancouver for their child’s major treatment.

Through RMH BC’s Family Meal Program, our group prepared and shared a homemade meal with the families who call RMH BC home right now. Thank you the RMH BC staff and volunteers for the great work you do keeping families together in a home away from home, and to the families at RMH BC for welcoming us into the house for a truly memorable evening.

BC & Alberta Guide Dogs, Ties & Tails Gala

BC & Alberta Guide Dogs breeds, raises and professionally trains Guide Dogs for individuals who are blind/visually-impaired, and Autism Support Dogs for children with moderate to severe autism aged 3-10 and their families.

.  It takes two years and upwards of $35,000 to produce one certified dog, provided free of charge to the recipient. On Saturday, May 11, Peterson was a proud sponsor of BC & Alberta Guide Dogs Ties & Tails Gala.  At the event, three clients shared their incredible stories of how their Service Dogs have impacted their lives.  Thank you to the team at BC & Alberta Guide Dogs for an inspiring evening celebrating the great work you do in meeting the growing demand for professionally trained Guide Dogs, Autism Support Dogs, and PTSD Service Dogs for citizens in British Columbia and Alberta.

Celebrating Literacy with Christopher Robin and Friends!

We joined the teachers, students and families at Queen Alexandra School to celebrate the joy of reading for their Literacy Day pancake breakfast.

With students and teachers dressed up as their favourite characters from books and novels, literacy day raises awareness of the importance of literacy.  Dressed as characters from Winnie the Pooh, Peterson volunteers spent the morning flipping pancakes and serving breakfast to the students and their families. In our continued partnership, throughout the school year Peterson volunteers visit the school each week for a reading buddy program spending an hour reading with students.  The breakfast was a wonderful way to celebrate literacy with our friends at Queen Alexandra School!

BC Children’s Hospital Foundation, Jeans Day 2019

In support of BC Children’s Hospital Foundation’s Jeans Day, we gathered to compete for the honour to duct tape one brave individual to a wall and to pie two co-workers in the face, all in the name of charity.

More than a million kids count on BC Children’s Hospital and funds raised through Jeans Day will help advance innovative research, purchase advanced equipment, and create spaces and practices that prioritize the unique needs of kids and their families in every aspect of their care. Since it started in 1990, Jeans Day has raised over $21 million to transform health care for kids.

BC Children's Hospital Foundation, 24th Annual For Children We Care Gala (February 2019)

Peterson was honoured to return as presenting sponsor for the 24th Annual For Children We Care gala in support of BC Children’s Hospital Sunny Hill Enhancement Initiative.

Peterson was honoured to return as presenting sponsor for the 24th Annual For Children We Care gala in support of BC Children’s Hospital Sunny Hill Enhancement Initiative. Peterson volunteers proudly joined the team of volunteers, dedicated staff and gala committee members to help celebrate this very special evening where a record $4,126,888 was raised in support of Sunny Hill. In May 2020, Sunny Hill will relocate to a brand new state-of-the-art facility right on the BC Children’s Hospital campus and is the only children’s rehabilitation facility of its kind in the province—providing assessments, diagnoses, therapy and above all, hope to thousands of kids and families from across the province.

Peterson is honoured to give back to the community in deep appreciation for the hospital’s expertise, understanding and care, and in recognition of a special place that has likely touched all of our lives through a loved one needing care at the hospital. We were once again humbled by the amazing generosity shown in support of pediatric health care in our province.

Children’s Wish Heroes Challenge (September 2018)

The Children’s Wish Heroes Challenge is a team challenge event that brings together wish supporters and wish children.

Each team is tasked with raising $10,000, the average cost of a wish and on challenge day, teams come together to celebrate fundraising efforts and to compete in challenges designed to test team spirit, mental agility, and physical ability. Team Peterson, aka Eli’s Super Mario All-Stars, joined our wish kid Eli, and his family, for the Heroes Challenge event and had a truly memorable and inspiring afternoon competing against the 14 other teams on event day and raising a collective $180k for Children’s Wish! Challenges including conquering a bouncy castle, a cookie eating competition and a dance off. Team Eli also managed to come away victorious earning the title of “Best Dressed Team”. We’d like to send a very heartfelt thank you to the incredible generosity of everyone who joined with us to help grant our amazing wish kid Eli, his most heartfelt wish, a trip to Disney World with his family, and to the Children’s Wish Foundation for the inspiring work that they do granting wishes to Canadian children between the ages of 3 and 17 who are diagnosed with a life-threatening illness.

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