Community
Our Mission
Our founder, Peter Yeung, and his wife Rose believed in the importance of generosity towards others and their community. With gratitude as our fundamental motivation, the Peter Yeung Foundation, the Peterson Group Foundation and the Peterson team contribute to the well-being of our diverse community—for today, and the future.
Community Initiatives
We are committed to understanding the needs of our community, to raising awareness for important issues, and to supporting initiatives that make a meaningful difference. We encourage our team members to volunteer in their community, and support them with paid time off to do so. They also have the opportunity to give back to organizations that they have a personal connection to through our employee-directed giving program, where we make a financial donation on their behalf.
Shoreline Cleanup at Sunset Beach
Our dedicated team of 20 volunteers spent an afternoon cleaning beach and park area at Sunset Beach, collecting a total of 22.5 kg of garbage and recyclables, including 529 cigarette butts. Peterson volunteer’s hard work and commitment made a significant impact, making a small yet meaningful difference to our environment (and the people and animals that visit the park)!
Volunteering at A Loving Spoonful
The Peterson team spent an afternoon volunteering at A Loving Spoonful, preparing meals for those living with life-threatening illnesses, such as HIV/AIDS, in Metro Vancouver. Our dedicated team rolled up their sleeves and got to work, preparing frozen meals for distribution and helping to package 334 meals for those in need.
VGH & UBC Hospital Foundation, Time to Shine Gala
On June 3rd, Peterson was proud to be a co-presenting sponsor of the VGH & UBC Hospital Foundation, Time to Shine Gala. The gala raised $4.12 million in support of transforming health care for British Columbians and at the event, Peterson announced a $500,000 donation as a matching funds donor.
From trauma to transplant to cancer, stroke, cardiac care and more, VGH & UBC Hospital provide the most specialized healthcare for adults here in BC. The healthcare leaders and workers at VGH & UBC Hospital inspire us with their dedication, spirit of excellence and innovation. Believing in the importance of gratitude and giving back to the community, we were proud to support medical research to improve patient care for generations to come.
Neighbourhood Garbage Cleanup
This past May, our amazing team of Peterson volunteers who took to the streets surrounding our head office to participate in a neighbourhood garbage cleanup.
Armed with garbage pickers, our team collected 14 bags of garbage and showed up with enthusiasm, determination, and a shared vision of creating a cleaner, greener local community.
This initiative was in support of the engagement committee’s ongoing efforts to build social connection, support our overall company wide ESG initiatives, and was a great way to spend an afternoon with colleagues.
BCIT INSPIRE Campaign
Peterson has made a $500,000 donation in support of BCIT and their INSPIRE campaign which will benefit more than 20 trades and technology programs.
BCIT is a longstanding leader in education in BC and many of our Peterson team members are currently attending or are proud graduates of the many programs at BCIT. Our donation will support the new Trades and Technology Complex which will foster collaboration between students in trades, technology, engineering, and architecture studies and will build capacity for hundreds of new full-time student spots annually.
We are excited to support BCIT’s continued excellence in education and growth helping to ensure BCIT students have access to the best tools, instruction, and equipment which will help meet the growing demand for skilled trades professionals in BC.
Our Team of Peterson Volunteers at Ronald McDonald House
This past April, our team spent an afternoon together preparing and serving a home cooked meal for the families currently staying at Ronald McDonald House through their Family Meal Program.
Our team prepared rice and quinoa bowls for the 100+ adults and children staying at the house. We are delighted to receive plentiful appreciative feedback from families.
Holiday Food Drive and Matching Campaign with the Richmond Food Bank
The end of 2022 marked our seventh year of partnership with the Richmond Food Bank for the annual holiday food drive and matching campaign.
In our continued commitment to support our local community, Peterson is proud to partner with our neighbours, tenants, and residents to support the food bank’s efforts to provide Richmond residents with healthy food choices as well as connecting clients to local services that address the root causes of poverty.
Please visit https://richmondfoodbank.org/ to learn more about the good work of the Richmond Food Bank.
Peterson Holiday Hampers
Now in our eleventh year, our Peterson team came together again this holiday season to provide personalized holiday hampers to two local families in need, receiving the wishes of the families from our teacher contacts at an inner-city school.
We hope that these small, yet meaningful, hamper deliveries bring a little magic to the families – reminding them that they are part of a caring community and helping to alleviate some of the extra costs and stress that this time of year can bring.
Our Team of Peterson CityReach Volunteers for the “Boxes of Love” program
The last holiday season, a team of Peterson volunteers spent an afternoon at the CityReach Care Society wrapping toys and gifts for the “Boxes of Love” program which provides over 700 local families in need with wrapped toys, filled stockings, holiday treats and gift cards for Christmas.
Please visit https://www.cityreach.org/ to learn more about the difference CityReach is making in our local community.
Surrey Hospitals Foundation Good Health Telethon
Peterson is proud to support the Surrey Hospitals Foundation Good Health Telethon aired on Fairchild TV Saturday, October 22nd in support of children and youth mental health programs by matching all donations up to $200k. The funds raised support the renovation of the adolescent psychiatry unit, revitalization of an outdoor space allowing for gardening and other therapeutic, hands on activities, and support for music and art therapy programs.
We are proud to support Surrey Hospitals Foundation in their efforts bringing supports closer to home providing children and youth with the tools and resources that they need to navigate life while learning to manage mental illness.
Ronald McDonald House, A Night to Dream Gala
Taking on the role of Portrait Sponsor for A Night to Dream in support of Ronald McDonald House was extremely meaningful to us at Peterson.
Last gala in September included stories from families who have been touched by Ronald McDonald House, special guests and performances, a silent auction and more, all to support families at Ronald McDonald House BC and Yukon.
Visit https://give.rmhbc.ca/event/a-night-to-dream-gala/e403852 to learn how you can help make an impact.
Dress for Success Vancouver
The past September, a team of Peterson volunteers spent the afternoon at Dress for Success for cleaning and organizing the boutique supporting the good work of the DFS team. In their efforts empowering women into the workforce by providing them with professional attire, career services, and skills development programs.
A big thank you to our hardworking team.
Our Team of Peterson CityReach Volunteers
This past August, we had ten Peterson volunteers spend an afternoon at the CityReach Care Society packing food hampers for their Food for Families program, a free, nutritious foodbank for low-income households in the Greater Vancouver Area.
Our team organized and packed the hampers for the families to pickup and said it was a great experience seeing first hand the impact of their efforts! The CityReach staff appreciated the extra help during the summer months when many of their regular volunteers are on vacation.
The Sharing Farm Volunteering
The past June, our team of sixteen spent an afternoon in the beautiful outdoors getting our hands dirty volunteering at The Sharing Farm. Our team harvested, washed and packed 434 pounds of bok choy, garlic scapes, cucumbers and zucchini in preparation for these veggies to be donated to the Richmond Food Bank.
The Sharing Farm is dedicated to providing fresh, healthy, sustainably grown produce to community members facing food insecurity and is able to provide more than 20,000 pounds of fruits and vegetables every year to the Richmond Food Bank and community meal programs.
Thank you to our volunteers for spending the afternoon giving back to the local community!
Coast Mental Health: Courage to Come Back Awards
Peterson is proud to support Coast Mental Health through the upcoming Courage to Come Back Awards. Every year, these Awards celebrate the stories of five British Columbians who have overcome extraordinary adversity to come back and give back to their community.
Coast Mental Health, an independent registered charity, is the largest provider of community-based services for people living with mental illness in B.C. In any given year, 1 in 5 Canadians experiences a mental illness or addiction problem. Mental illness indirectly affects all Canadians at some time through a family member, friend or colleague and affects people of all ages, education, income levels, and cultures.
In our ongoing commitment to give back to our local community, we are proud to support Coast Mental Health and the work that they do in providing essential support and services for people with mental illness so they can find their meaningful place in our community – a place to live, a place to connect, and a place to work.
Please visit www.coastmentalhealth.com to learn more.
BC Children's Hospital Foundation, 25th Annual For Children We Care Gala
This past May, Peterson was honoured to return as the presenting sponsor for the 25th Annual For Children We Care Gala in support of BC Children’s Hospital.
To honour the longstanding leadership of the Chinese community, the tireless dedication of the orthopedics team at BC Children’s and the courage and perseverance of children and youth in our province, Peterson also announced a $1 million donation at the event to continue to drive excellence in global hip health research through our continued support of the Peterson Fund For Global Hip Health.
A record $6 million was raised at the gala in support of ensuring that the orthopedics team has the equipment needed to continue operating on the front lines of innovation enabling them to build a sustainable clinical outcomes research program to tackle some of the biggest challenges in pediatric orthopedics.
A big thank you to our team of Peterson volunteers who sold raffle tickets to guests helping to raise $38,000 in raffle ticket sales for the hospital.
Matching Campaign for St. Paul’s Hospital Foundation
We are pleased to announce that Peterson is partnering with St. Paul’s Hospital Foundation to support construction of the new St. Paul’s Hospital. The Peterson gift will be used as a catalyst to encourage other donors to contribute to this important project. From now until July 15th, Peterson will match every community donation given to support the new St. Paul’s Hospital, dollar for dollar, up to $1 million.
In Spring 2021, construction kicked off on the new St. Paul’s Hospital – the largest hospital redevelopment project in BC’s history. The new hospital will usher in a new era in health care in BC, delivering the tools, resources, and technology to care for patients, teach the next generation of health care professionals, drive innovation, and transform lives.
Please click here learn more about the new St. Paul’s Hospital. We are excited that Peterson can be part of this incredible project.
Big Sisters of BC Lower Mainland
Peterson is a proud sponsor of the Big Sisters of BC Lower Mainland’s GrapeJuice event. Funds raised from this virtual event will go towards matching little sisters with big sisters for mentorship, supporting youth at a time when they need it the most.
We are happy to support the good work of Big Sisters’ in our community in their efforts enabling life-changing mentoring relationships to ignite the power and potential of young people.
Please click here to learn more about the good work of Big Sisters.
Villa Cathay Rejuvenation Project
Peterson has pledged a matching gift in support of the Villa Cathay Care Home Rejuvenation Project. We have challenged others to join with us to complete the project so that together, we can make a difference for seniors by transforming long-term care for the generations to come.
The need for culturally sensitive care was magnified during the COVID-19 pandemic when long-term care homes were forced to restrict access to visiting family members. To meet the growing demand for culturally focused long-term care, Villa Cathay embarked on a rejuvenation project to build a much-needed modern, expanded facility on its current site at 970 Union Street. The Villa Cathay Care Home promises to provide a warm person-centred approach to care where each person is recognized as a unique individual and treated with appropriate respect and dignity.
Please click here to learn more about the Villa Cathay Rejuvenation Project.
Food Stash Foundation
Peterson is a proud supporter of the Food Stash Foundation. In Canada, 58% of food is discarded somewhere along the food chain.
The Food Stash Foundation has a two fold mission: reduce the environmental impact of food waste and address food insecurity within our community. They do this by rescuing good food that would otherwise go to waste, to feed those who need it. We are happy to support the good work of Food Stash Foundation in their efforts to create meaningful relationships that contribute to a healthier community.
Please click here to learn more about the Food Stash Foundation.
Employee Directed Giving Program, RUN4HOPE
We are happy to make a donation to the BC Cancer Foundation in support of our Emily, who is our Manager, Development, and her fundraising efforts for RUN4HOPE, the charity program of the BMO Vancouver Marathon.
The event aims to raise funds for social impact and community good, fosters a spirit of community celebration, and enables runners to choose the recipient charity for their fundraising efforts.
Peterson’s Employee Directed Giving Program recognizes and supports the personal volunteer activities and/or financial commitments that our employees make to registered charities.
Coast Mental Health
In our continued commitment to give back to the community and in response to COVID-19, we are proud to support the good work of Coast Mental Health (CMH). CMH provides housing, support, and employment services that are essential for people working to recover from mental illness.
Due to the temporary health restrictions ordered by the authorities to prevent the spread of COVID-19, CMH has been forced to close some of their most impactful services. One of the most immediate needs for their at-risk clients is stable access to healthy, nutritious food. To address the gap of the closures of some services, CMH has implemented a takeaway meal program to provide clients with a meal as well provide continued support while clients wait in line for meals. We made a donation that provides 3,000 nutritional and substantial meals, or approximately 1 month of meals, to the 120-140 clients who are relying on this support and will have an immediate impact on those living with mental illness in our community. We are proud to support the CMH team in their efforts to help meet the needs of this vulnerable population during this challenging time.
Whole Way House Society
In our continued commitment to give back to the community and in response to COVID-19, we are proud to support the good work of the Whole Way House Society in partnership with the Dirty Apron by making a donation that provided 700 warm meals a week, for four weeks, for low income seniors living in SRO’s in the Downtown Eastside.
Peterson volunteers also spent an afternoon helping to package meals. Sharing in the mission of our community partners, in addition to receiving a warm, hearty and nutritious meal, we hope that the seniors who received these meals also know that they are loved and that someone cares enough to bring them a hot meal, check in on them, and perhaps even share a laugh.
Employee Directed Giving Program: Chris Jackson, Hoop-Law Charity Basketball Tournament
The Hoop-Law Charity Basketball Tournament is an annual one-day fundraising event jointly organized by the Vancouver legal community and UBC law students raising funds to help children in need in our local community.
Chris Jackson, our General Counsel, is a long-time organizer, volunteer, fundraiser and participant of the Hoop-Law event. Chris has helped organize the tournament since 2007 and is a former President of the Hooplaw Society, a non-profit organization of downtown practitioners who raise funds for local charities.
On September 7th, 2019, over 250 lawyers from more than 25 law firms, along with dozens of law students, gathered to participate in the tournament raising over $80,000 from the generous contributions of the Vancouver legal and business community in support of the recipient charities: Night Hoops, Aboriginal HIPPY, and the Children’s Hearing and Speech Centre of BC. We were happy to make a donation through our Employee Directed Giving Program supporting Chris’s volunteer efforts and the good work of Hoop-Law participants and organizers. Chris was recognized as the 2nd top fundraiser, personally raising $8,050. Congratulations to the Hoop Law organizers and participants on another successful fundraising event supporting the local community!
Richmond Food Bank, Peterson Holiday Food Drive & Matching Campaign
Throughout the month of December, we partnered with the local community, including tenants and residents of our commercial and residential buildings, for a holiday food drive and matching campaign in support of the Richmond Food Bank.
Collectively, the community raised over $11,000 through cash donations and we collected nine large boxes of food items at our buildings. Thank you to everyone that donated! We are proud to support the meaningful and impactful efforts of the dedicated Richmond Food Bank volunteers and staff in the work that they do providing nutritious food for our neighbours in need.
Peterson Holiday Food Drive & Matching Campaign in Support of the Richmond Food Bank
As the cold weather and holiday season approaches, we are reminded to think of those most in need. In the spirit of giving, our team spent a morning volunteering alongside the dedicated staff and volunteers at the Richmond Food Bank to kick of our annual Peterson food drive and matching campaign. After wonderful success last year, with the community raising over $16,000 and collecting seven boxes of food at our buildings, Peterson has again committed to match every dollar raised throughout the month of December up to $10,000.
The food bank gives healthy and nutritionally-balanced food to more than 2,200 people in a typical week, providing Richmond residents with healthy food choices and connecting their clients to services that address the root causes of poverty. 32% of their clients are children and 55% of clients are temporary users, most of whom are suffering through a crisis. They receive no government support and rely entirely on the community donating food, money, and time. Please click http://richmondfoodbank.org/2019/11/26/peterson-matching-donation/ to donate or learn more.
Holiday Christmas Hampers
This week we delivered Christmas hampers to four local families in need of a little extra help this holiday season.
In partnership with two inner city schools who provided us with the names and wishes of the families, we were happy to share in the spirit of the season helping to put some extra food on the table and special gifts under the tree for these families.
Children’s Wish Foundation, Heroes Challenge
Team Peterson, aka Kimberly’s Disney World, joined our wish kid 12 year old Kimberly for the Children’s Wish Foundation’s Heroes Challenge event last Friday.
We had a truly memorable and inspiring afternoon competing against the 18 other teams, raising a collective $204k for the Children’s Wish Foundation! The event is a team challenge event that brings together wish supporters and wish children. Each team is tasked with raising $10k and on challenge day, teams come together to celebrate fundraising efforts and to compete in challenges designed to test team spirit, mental agility, and physical ability.
We’d like to send a very heartfelt thank you to the incredible generosity of everyone who joined with us to help grant our amazing wish kid Kimberly, her most heartfelt wish. Thank you also to the Children’s Wish Foundation for the inspiring work that they do granting wishes to Canadian children between the ages of 3 and 17 who are diagnosed with a life-threatening illness.
Sunny Hill Month
This past February, BC Children’s Hospital Foundation (BCCHF) shared stories of courage, strength and perseverance of the kids of Sunny Hill Health Centre for Children each day of the month on their social media channels.
Peterson was proud to partner with BCCHF on this initiative through an online matching campaign to double the impact of each dollar donated throughout the month. We are happy to share with you that BCCHF received over 560 gifts throughout the month of February raising $150,932 from the community.
The Sunny Hill Enhancement Initiative aims to raise $14 million to help create and enhance a state-of-the-art facility right on the BC Children’s Hospital campus for its unique patient populations. Sunny Hill is the only children’s rehabilitation facility of its kind in the province and once the relocation is completed in summer 2020, BC Children’s Hospital will become one of the few pediatric sites in North America with an acute care facility, research institute, mental health facility and rehabilitation centre on the same campus. This will help usher in a new era of pediatric health care, where the best and the brightest are able to seamlessly work together to improve treatments, outcomes and ultimately, better the lives of countless kids and families.
Dress for Success Vancouver
Dress for Success Vancouver (DFS) is a community empowering women into the workforce by providing them with professional attire, career services, and skills development programs.
This month, 15 Peterson volunteers spent an afternoon volunteering with DFS sorting clothing and donated items. Thank you to the staff and volunteers of DFS for the opportunity to give back to the local community supporting the good work that you do providing women with long-lasting solutions to break the cycle of poverty.
Make-A-Wish, Rope for Hope
On June 27, Janice, one of our Carmana team members, challenged her fear of heights by rappelling down the Hyatt Regency Vancouver in support of Make-A-Wish® Rope for Hope.
Peterson was happy to support Janice through our Employee Directed Giving Program in her fundraising efforts to help grant the wishes of children living with critical illness. Rope for Hope calls on participants to raise pledges in exchange for a once-in-a-lifetime experience to rappel down the edge of a high-profile building. Janice was inspired to do Rope For Hope having seen the different outcomes of friends’ children who had all aspects of support, compared to those that did not, while fighting against critical illnesses. Janice far surpassed her personal fundraising goal of $3,000 by raising $4,163! Way to go Janice for all of your efforts in support of Make-A-Wish and the good work they do creating life-changing wishes for children with critical illnesses.
Ronald McDonald House BC and Yukon, Family Meal Program
For over thirty years, Ronald McDonald House BC and Yukon (RMH BC) has been providing accommodation for seriously ill children and their families when they must travel to Vancouver for their child’s major treatment.
Through RMH BC’s Family Meal Program, our group prepared and shared a homemade meal with the families who call RMH BC home right now. Thank you the RMH BC staff and volunteers for the great work you do keeping families together in a home away from home, and to the families at RMH BC for welcoming us into the house for a truly memorable evening.
BC & Alberta Guide Dogs, Ties & Tails Gala
BC & Alberta Guide Dogs breeds, raises and professionally trains Guide Dogs for individuals who are blind/visually-impaired, and Autism Support Dogs for children with moderate to severe autism aged 3-10 and their families.
. It takes two years and upwards of $35,000 to produce one certified dog, provided free of charge to the recipient. On Saturday, May 11, Peterson was a proud sponsor of BC & Alberta Guide Dogs Ties & Tails Gala. At the event, three clients shared their incredible stories of how their Service Dogs have impacted their lives. Thank you to the team at BC & Alberta Guide Dogs for an inspiring evening celebrating the great work you do in meeting the growing demand for professionally trained Guide Dogs, Autism Support Dogs, and PTSD Service Dogs for citizens in British Columbia and Alberta.
Celebrating Literacy with Christopher Robin and Friends!
We joined the teachers, students and families at Queen Alexandra School to celebrate the joy of reading for their Literacy Day pancake breakfast.
With students and teachers dressed up as their favourite characters from books and novels, literacy day raises awareness of the importance of literacy. Dressed as characters from Winnie the Pooh, Peterson volunteers spent the morning flipping pancakes and serving breakfast to the students and their families. In our continued partnership, throughout the school year Peterson volunteers visit the school each week for a reading buddy program spending an hour reading with students. The breakfast was a wonderful way to celebrate literacy with our friends at Queen Alexandra School!
BC Children’s Hospital Foundation, Jeans Day 2019
In support of BC Children’s Hospital Foundation’s Jeans Day, we gathered to compete for the honour to duct tape one brave individual to a wall and to pie two co-workers in the face, all in the name of charity.
More than a million kids count on BC Children’s Hospital and funds raised through Jeans Day will help advance innovative research, purchase advanced equipment, and create spaces and practices that prioritize the unique needs of kids and their families in every aspect of their care. Since it started in 1990, Jeans Day has raised over $21 million to transform health care for kids.